Shona Clive

I’ve around 24 years experience in marketing and communications primarily in the rail sector but also in the power and communications infrastructure markets.

Specifically, I have experience of bidding, business development, internal communications, employee engagement, external communications, change communications, branding, communication and engagement around mobilisation of major contracts, TUPE in, TUPE out, culture change programmes and much more. I have worked in a limited company, a small PLC and a large FTSE 250 PLC and have gained a wealth of experience from each.

I am fascinated in people and what makes them tick. Using creativity to engage with people is something I take great pride in. I also like being challenged to think differently and get a new perspective on things and that is why diversity and inclusion interests me so much. I was delighted to be appointed as Chair of Women in Rail Scotland, not just because I wholeheartedly support addressing the gender imbalance in the rail sector but also because diversity and inclusion is the right business approach to take, not least because a diverse and inclusive business generates better results; better financial performance, better innovation, higher customer satisfaction among many other benefits.

Flying the flag for diversity and inclusion in the Scottish rail sector is a privilege and Women in Rail provides a great platform from which to grow an even stronger voice, working with like-minded organisations across the industry. I also am the lead for the Women’s Group in the Land sector of Babcock International Group PLC and I am on the steering group of the Rail Systems Alliance Scotland Social and Wellbeing group.